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Wolff Preparing to Divest Shareholding Pricing Mercedes Formula 1 Team at £4.6bn

Toto Wolff with Mercedes F1 team
Toto Wolff has led the Mercedes team to historic success in F1

Toto Wolff is in advanced talks to sell part of his ownership stake in the Mercedes F1 outfit.

The deal values Mercedes at £4.6bn – a record for a Formula 1 squad – following the McLaren team was appraised at £3.5bn in a change of ownership structure in September.

Wolff, who owns a 33% stake of the Mercedes F1 operation, plans to divest a stake approximately 5%.

The 53-year-old will remain as team boss and CEO if the sale goes through.

Shareholder Structure

Remaining partners in Mercedes F1 are Mercedes and industrial group Ineos Group, who both hold a third of the enterprise.

A Mercedes spokesperson stated: "We are providing no comment on the matter. The governance of the team stays unchanged, and all three partners are dedicated to continued achievements of the brand in F1."

Valuation Growth

This arrangement would represent a substantial rise in value of Mercedes F1 since Ineos acquired its share for £208 million in 2022.

The rise reflects the growth in valuations of F1 teams recently as a consequence of the increasing appeal of Formula 1 globally.

This trend was evident with the box-office performance of the Formula 1 film starring Hollywood star Brad Pitt, which was released last summer and has grossed more than $630m (£458m) at cinemas worldwide.

It is Pitt's most successful movie and the most successful sports movie to date.

Present Standings

Mercedes are runner-up in the team standings, trailing McLaren, with three Grands Prix remaining in the current championship.

Their lead driver British driver George Russell has secured victory in 2 of the 21 grands prix this year and is in fourth place in the individual standings after McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

The team secured a record eight straight constructors' championships and seven driver championships, six for Lewis Hamilton and one by Nico Rosberg, from 2014 and 2021.

The writer

Cassandra Martinez

Lena is a passionate writer and tech enthusiast with a background in digital marketing, sharing insights to inspire and educate readers.

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